Our Areas

Knightsbridge

Knightsbridge is one of the world’s most prestigious locations and boasts a wealth of top-end properties. It’s one of the most expensive areas in the capital and most properties will sell for seven-figure sums. Recent sales include a former embassy and eternally in demand are the mews houses behind Sloane Street, which offer a characterful alternative to penthouses or apartments.

Knightsbridge itself is a road that lends its name to the exclusive and affluent district that lies west of central London. The road runs along Hyde Park’s south side and west towards the City of Westminster, Chelsea and the Royal Borough of Kensington. The boundaries of Knightsbridge are immediately around the road, and from Sloane Street up to the Pont Street junction and Brompton Road up to Beauchamp Place.

The area is synonymous with luxury shopping and, of course, Harrods. Sloane Square is the place to go for couture boutiques and world-class restaurants. Hyde Park offers glorious scenery and many of the luxury properties come with secluded parks which are only accessible to residents.
Popular activities and destinations in Kensington include walking in Hyde Park and around the banks of the Serpentine, the cafes on Edgware Road, boutique shopping and spas. The area is also a seat of learning and academia, with the Natural History Museum and the Victoria & Albert Museum both located on Cromwell Road. Imperial College London, one of the world’s leading universities and scientific institutes, is located next to the Science Museum on Exhibition Road.

In terms of residential property, the area is 80% flats and 20% houses. Knightsbridge is also home to some of London’s most prestigious schools, including More House School, Hill House School, Gems Hampshire School, Sussex House School and Knightsbridge School. Sixth-form colleges include Abbey College, the London Oratory, Queen’s Gate School, More House School, Lycée Francais Charles de Gaulle and Francis Holland School.

The area attracts considerable foreign investment, with many oil billionaires from the Gulf states heading to London for the summer. More than 100 billionaire families from Saudi Arabia keep second homes in Knightsbridge. Famous residents past and present include Andrew Lloyd Webber, Margaret Thatcher and the largest of London’s landlords, the Duke of Westminster. Popular addresses include Eaton Square, Trevor Square, Egerton Crescent, Chester Square and Egerton Gardens

Mayfair

No London district is more famous for its high-end properties than Mayfair. This hugely wealthy district is known worldwide for its gorgeous Georgian houses, its exclusive boutiques and the fashionable lifestyle and amenities it offers its wealthy residents.

Mayfair is located in central London within the City of Westminster. Moving in a clockwise direction, Mayfair is bordered by Oxford Street, Hyde Park, Green Park and Piccadilly and Regent Street.

The desirability of Mayfair can be traced right back to medieval times, when the lively May Fair fete took place there, with music, entertainment, food and drink. Locals looked on its unfavourably, though, and the fete was moved to London’s East End.

The newly named Mayfair rapidly began to be known for its Georgian mansions, which date back to the 1700s when the area was heavily developed. The residents of these homes have included numerous prime ministers and other notable figures from the worlds of politics, business and the arts. Many of the homes are owned by the Rothschild and Grosvenor families, although many of the freeholds belong to the Crown.

The Effect of the War
Although mainly a residential area, Mayfair experienced some heavy attacks during the Second World War. As offices throughout the city were destroyed, many of Mayfair’s mansions were converted into workspaces and remained so for decades. Now, a considerable number have become prime residences again, though the area also remains a prestigious address for companies and organisations.

A Desirable Location
Mayfair is renowned as an expensive area to live and socialise. It is filled with exclusive shops, restaurants, art galleries and bars. Notable attractions include the tailors of Savile Row, the Gagosian Gallery and the Royal Institution, which is one of the UK’s best known institutes of science. There are also excellent spas and celebrated night-spots.

The area has excellent public transport and is very much favoured by people working in the financial district. It’s also quite possible to walk to the main central London destinations, through the beautiful expanses of Green Park. This is one of the greatest attractions for those considering buying an apartment or house within the Mayfair postcodes.